Google AI Enhances Search Experience, Now Supports Image Generation Technology

2023-10-13

Google announced that starting from this Thursday, users can create images directly from text prompts through Google's Search Generative Experience (SGE). Since March, Microsoft has been offering the feature to create images from Bing Chat using OpenAI's DALL-E model, so Google's imitation is not surprising. Here's how it works. If you choose to participate in SGE through Google's Search Labs program, simply enter your query in the Google search bar. SGE will then generate a selection of images based on your prompts. This tool is powered by the Imagen series of AI models. In a GIF, Google demonstrated how the tool creates an image based on the prompt "draw a cap-wearing capybara cooking breakfast". As shown in the GIF, you can also optimize the queries used by Google to create each photo. You can also generate AI images through Google Images. While browsing the results on Google Images, you may come across a box that prompts you to generate images based on your query, and these generated images will be displayed in the sidebar. Hema Budaraju from Google emphasized in a blog post that the company is working to responsibly roll out its image generation tool. Budaraju stated that the tool should not generate images that violate the company's policy against using generative AI for certain purposes. This is to prevent the tool from being used to create popular cartoon and video game characters, similar to Bing's image generation tool. Each image generated by SGE will have "metadata with labels and embedded watermarks to indicate that it was generated by AI," said Budaraju. In this "early stage," Google will not allow the generation of images that depict realistic faces or involve well-known personalities, Ewer said. Additionally, Google will restrict image generation to users who are 18 years or older. This means that teenagers who have the right to use SGE will not be able to use this feature. Google has also added the feature to generate written drafts directly from the search bar using SGE. Based on your query, Google can generate drafts and allow the tool to choose between long-form, short-form, or casual style content. If you are satisfied with the result, you can export the draft to Google Docs or Gmail. The model powering the draft writing feature is supported by various language models (LLMs). The models used by SGE are trained using both publicly available data and manually supervised data. Since the launch of SGE in May this year, Google has been continuously improving it, adding more videos and better links. These added image and draft creation tools seem to have potential practicality.

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